Cathy started off asking me to do a video for her, but when I talked to her about her goals and visions, I found out she was looking to create an entire brand for her essential oil business. Once we started talking about what she wanted her brand to look like and feel like, we were both full of idea’s.
Doing the mascots for Donaldson Heating and Air Conditioning was very straight forward. Jamie Donaldson knew exactly what he was looking for with references and after a few quick sketches he liked the friendly and simplistic character. He sent me a list of different positions and I just started working away.
I did not create FreePoint’s logo but when they asked me to animate it, I had to re-create it and then add animation functionality to it afterwards.
A while back I was helping out with a startup company that was making rock climbing holds out of wood. We all came up with the name together wanting to represent the strength of the holds and athletes so we settled on Husky. I played around with dog and wolf silhouettes and ended with this logo because I liked how the dog face to the side looks like a cliff that would be a really fun climb.
Finally, I’ve done some work with infographics. SmartWebPros.com asked me to create a menu for them displaying their services packages. Jeff really gave me control over this project and really had no vision for the document. He simply gave me a spreadsheet with the information, and told me to start. I sent him two different directions, he liked this one, so he sent it to his printer.